The Dopamine Coinflip

The Weekly Challenger
A series of challenges designed to help you achieve meaningful goals.

written by          JOHN SIGNER
season 1.5           August 2025

The objective

Willpower is what carries you in crucial moments. Yet it’s a fading skill in the modern world. You are overflowed with rewards and possibilities – tempting you to chase short-term profits of every kind: money, endless scrolling, shallow connections. Trash.
The risk? Achieving little, because you waste your time.

Let’s forsake instant gratification then, but with an original turn.

This week’s challenge is a game. A coinflip. Your choice to do something unproductive or pointless becomes a gamble.
The idea is simple: toss a coin. Its outcome decides your access to short-term rewards.

How-to Guide

Get a coin, preferably one that feels unique. In the morning, flip it.

Tails: No unproductive activities allowed today.

Heads: As unproductive as you want!

Set a memo on your phone, a daily reminder, or a post-it where you’ll see it often, or you might forget the rules.

What’s unproductive?
That’s for you to decide. You already know.

Benefits

The main idea is to make you aware of bad decisions you make and train your willpower to avoid them. The contrast between a short-term profit day and a disciplined day helps you become conscious of bad habits.

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